How To Make Money With SEO? | Digital Marketing Arena
How To Make Money With SEO? (Starting From Scratch)
Studying SEO can be a great way to make money online. Once you have the essential skills, you can start ranking your own websites to make money, or explore other ways to make money with SEO.
Learning how to make money from an SEO business is not a
fast track to online wealth, but it can be an incredible way to make money
online. Plus, there is no limit on how much money you can make if you use your
SEO skills to build, rank, and monetize websites.
In this post, I'll show you how to make money from SEO, a
learning process you can follow, and 10 different ways to use SEO to make
money.
Why Is SEO A Great Way To Make Money Online?
There are different ways to make money online, such as
starting an e-commerce store, developing a popular blog, selling services and
affiliate products, e-books, online courses, etc.
However, you will not make money with these methods if you
have no traffic. One of the best ways to get quality traffic to your website is
through search engine optimization. Search engine optimization is a
foundational skill that can help you succeed online.
SEO training
Knowing how SEO works and how to create and implement an SEO
strategy can make you invaluable to business owners and any personal websites
you run.
You will understand things like:
Why SEO Matters?
How organic traffic can change your business? How to target
the right visitors?
Why Not All Traffic Is Good Traffic? How to optimize search
queries and improve search engine rankings?
Once you've learned the principles and concepts of SEO
(highlighted below), you can start applying the knowledge you've learned across
several different niches and types of businesses. You can even work as a
freelancer to get paid to further study and apply your skills to the new world.
How to Learn SEO and Become an Expert?
SEO isn't that hard to learn. All it takes is to take the time it takes to learn about various SEO concepts and best practices.
The great thing about SEO is that you can start offering
their services and receive money on your way to the fact that to become an SEO
expert .
Benefits of learning SEO
Can increase search engine traffic and rankings of your websites as well as customer sites. You will not depend on third party SEO agencies to grow your own business. If you do decide to outsource, you can better decide who to work with. You can take a job at SEO or a marketing agency to develop your skills as you study.
Almost every online business can benefit from some form of
SEO strategy. Even if you have a traffic source that works great, you can add
SEO to make your business more sustainable while increasing revenue.
The learning curve for SEO will be steep at first, as there
are many new concepts to learn. But once you get past this initial step and
start implementing, things get much easier.
Here's a quick overview of the path you can follow to learn SEO:
Understand how search engines work and how they index content. Learn the basic concepts and ideas of search engine marketing. Understand what search engines are looking for (for example, quality content that search engines love).
Learn how to properly optimize your content Find out what external SEO factors are important and how to achieve those metrics. Choose the right SEO tools to help you make data-driven decisions
Apply what you've learned to work with websites and other
projects.
If you'd like to have this process explained in detail,
check out the complete SEO course .
Once you have followed the path above, you can start using
the techniques below to start making money from your SEO skills and knowledge.
Related resources:
- How to make money with digital marketing
- 10 best ways to make money from SEO
- Start an SEO Business
- Become an SEO Freelancer (Side Hustle)
- Create a blog and make money from advertising
- Create a blog and earn from affiliate sales
- Build an e-commerce store and sell physical goods
- Create an e-commerce store and sell digital products
- Create and Sell Online SEO Courses
- Get an SEO job at an agency or company
- Sell SEO copywriting services
- Sell Micro-SEO Services on Fiverr.
1. Start an SEO Business
Website owners are constantly looking for ways to attract new customers and customers. Increasing website traffic is a great way to do this.
But increasing traffic to your site is not as easy as
publishing a few blog posts. As a result, business owners rely on SEO
professionals to help generate more search engine traffic on their behalf.
The SEO market continues to grow. The SEO industry is valued
at over $ 80 billion.
Once you are successful with your own website or personal
projects, you can offer this service to clients.
Now, running an SEO business isn't for everyone. It can be a
huge job, and managing customer relationships and expectations can be time
consuming.
That being said, here are some of the pros and cons of
starting your own SEO business.
Pros of running an SEO business:
- Constant monthly fees from clients.
- The revenue limit is very high.
- The SEO industry continues to grow.
Cons of running an SEO business:
- Customer management can be very time consuming and stressful.
- The profit can be small when you factor in personnel and overhead.
- You will need other skills such as hiring, team management, and more.
- Searching for SEO clients.
There are many different ways to generate leads and customers for your SEO business.
If you run a regular SEO blog or host guest posts on related
sites, you might be contacted by leads, however there are a few lead generation
tactics you can also use:
- Connecting with businesses via LinkedIn and cold email
- Targeted companies that spend money on advertising but don't rank in the organic rankings
- Establishing partnerships with graphic design firms and other agencies.
- Submit your company to internet marketing directories
- Use your SEO skills to rank high in local search results.
- Ultimately, your SEO success depends on the results you deliver to your clients.
How much money can you make?
In the SEO business, there is no limit to how much your
agency can earn. You are limited by the number of clients and the size of your
team.
Typically, the monthly SEO service fee is around $ 5,000.
Related resources
1. How to start a digital marketing agency.
2. Become an SEO Freelancer (Extra Job).
If you like the idea of running an SEO business but
starting a full-fledged agency is too much work, consider becoming an SEO or
digital marketing freelancer .
If you find a specific piece of SEO that you like, you can
suggest your services for that specific skill.
For example, you may have found that you enjoy creating
broken backlinks. You can partner with an agency or webmaster and offer this
particular service. Or use a freelance platform like Upwork and bid on SEO jobs
for that skill.
The best thing about freelancing is that you can do it
part-time. When you have time, you can offer your services, bid on job boards,
and take on additional agency jobs.
SEO rates per hour.
As a part-time freelancer, you can take on a number of
different projects, for example:
Keyword Research
SEO audit
On-site content optimization
Backlink creation
How much money can you make?
Freelance rates vary based on experience. You can set the
price per project or per hour, usually rates range from $ 50 to $ 100 per hour.
3. Create a blog and make money from advertising.
Making money blogging for beginners
If you have solid SEO skills, you can make money from a blog
that attracts tons of traffic. Paid advertising is one of the simplest forms of
blog monetization.
Some of the most popular forms of paid advertising include:
- Google AdSense and similar providers such as Media.net.
- Custom ad banners.
- Advertising content.
To be successful as a blogger, you need a niche that gets a lot of traffic and doesn't have extreme levels of competition. For example, the personal finance niche (mentioned above) is one of the most competitive on the internet. Even if you're an SEO master, it will take a long time to build up the authority you need to compete.
You need to find a niche that will get a solid amount of
traffic, but will not be insanely competitive. With solid SEO experience, you
should be able to find niches that have these two qualities.
Monetizing your blog with paid ads is one of the most passive models out there, as you get paid for traffic and clicks.
Keep in mind that in order to make money from SEO with ads,
you will need a very large amount of traffic. If the niche in which you want to
build a website is limited in terms of traffic, you may need to monetize in
other ways.
How much money can you make?
Again, the money you can make varies. It depends on the
amount of traffic you get and the income you get per 1000 visitors. There are
examples of sites making over $ 40K a month from ad revenue alone, but it will
take time to reach that level.
4. Create a blog and make money from affiliate sales.
make money with affiliate marketing
How affiliate marketing works.
Affiliate marketing is one of the most popular ways to make
money online. It's competitive, but as someone with real SEO skills, you have a
much better chance of success.
There is no limit to how big a site you can build as a
partner. You have individual blogs, all the way up to large sites like
NerdWallet and The WireCutter, which are large scale affiliate sites.
With affiliate marketing, you promote high quality products
in exchange for a commission when someone decides to make a purchase through
your affiliate link.
The most common form of affiliate posts are “best” posts and
“product reviews”.
When a search engine enters such keywords into Google, it is in the buying phase. So, if they go to your site, there is a good chance that they will buy from your link.
Building a successful affiliate site with SEO is truly
passive income. However, you rely on organic traffic and vendor payouts (which
may vary).
How much money can you make?
Affiliate marketing has a wide range of revenue potential,
but there are examples of sites making millions of dollars in affiliate
commissions and even solo blogs making over $ 100K.
5. Build an e-commerce store and sell physical goods.
Earn with an online store
If you know SEO, you can use search engine optimization to
make money from your store. Organic traffic from search engines can be an
incredibly reliable source of traffic.
You can do keyword research to find the keywords that your
audience will use to find your product. For example, if you find a keyword like
"waterproof backpack" that has a lot of volume and low competition,
it can help check if there is a demand for a product.
Setting up an e-commerce store has many benefits such as:
- This is a legitimate business model with a very high income ceiling.
- You are in complete control of your brand.
- The e-commerce market continues to grow year after year.
However, building an e-commerce brand involves a ton of
additional steps:
- Create a product (or find drop-shipping products)
- Selling original products and getting feedback
- Improving product quality and handling shipment
- Scaling your store
How much money can you make?
There is no limit to how much you can earn when starting an
ecommerce store. For example, Dollar Shave Club has been sold for over $ 1
billion .
Related resources
6. Create an e-commerce store and sell digital products.
If you don't want to be in a physical commodity business, you can sell digital goods using the same methods as above.
Digital products can be beneficial as margins can be much
higher. With digital products, you also have the ability to test different
products from different angles until you find what's on sale.
The most common form of digital product is an e-book , but
you have all kinds of digital products that you can learn, for example:
- Online Courses (mentioned below)
- Periodic membership
- Digital templates
- Music and audio
- Stock photography
How much money can you make?
The amount you can earn from selling digital products varies
as much as in other areas. One couple makes $ 50K a month selling digital
products online.
7. Create and sell online SEO courses.
After you've practiced SEO for a while and got tangible results, you can package your knowledge and sell it as a course.
Keep in mind that the SEO space is overflowing with
substandard courses, so if you're going to create a course, you'll want to make
sure it's something original and unique. If this is backed up by tangible
results that you have been able to achieve for yourself or your clients, even
better.
Another consideration is to engage your audience before you start selling your course. Sure, you can take advantage of the paid traffic channels , but it can take a while until you achieve a positive ROI, especially if you don't have an audience.
Instead, take the time to share your SEO knowledge for free
through your blog, YouTube channel, and Instagram before starting an online course.
There are many approaches you can use to monetize your
existing SEO knowledge.
For example, if you don't want to spend time creating an
entire course, you can create something smaller like a paid newsletter, Slack
channel, Discord server, or a private Facebook group.
SEO courses can be extremely profitable as you only need to
create a course once and you can sell it over and over again.
How much money can you make?
The amount you can earn from online courses varies greatly.
There are several course creators who make over $ 100K a year, but that depends
on your audience and the quality of your course.
8. Find an SEO job at an agency or company.
SEO Specialist Salary
Many SEO people don't dream of working for an agency. But it can be a great way to get paid to develop your skills and learn things that you won't face on your own.
Typically, when you work for an agency, you take on much
larger projects than if you were a lone freelancer.
By working with enterprise-grade clients, you can learn how large-scale projects are completed from start to finish, while learning new skills along the way.
For example, with large client projects, you will learn
things like technical SEO , how to dive deep into website analytics, and even
presentations and pitching.
By working with an agency, you will be able to test and find out what works today using the resources of an existing company and its clients. In addition, you will receive a stable salary, which is usually not the case when you start working as a freelancer.
The only real downsides are the long hours of work and the
generally chaotic agency environment, and working for someone else may not be
what you are looking for.
How much money can you make?
The amount you earn with an agency depends on your
experience, the salary you can earn ranges from $ 40K to $ 100K per year.
9. Sell SEO copywriting services.
Earn money as an SEO content writer
The term SEO writer used to mean writing content that was optimized for search engines. Writers who identify themselves as SEO writers are more versatile and do not occupy a specific niche.
The downside to this is that it is difficult to charge
higher bids and you will end up in the same heap with the rest of the universal
writers offering the same services.
Instead, you'll want to brand yourself as a niche writer with deep knowledge of SEO. Not only can you write authoritative content targeting a specific niche, but you can also know how to properly optimize it for search engines, include relevant keywords, and more.
The advantage of selling SEO copywriting services is that
you can work from anywhere in the world - all you need is a laptop and a Wi-Fi
connection. There is also a huge demand for writers as almost every website
needs a continuous stream of content.
As an SEO writer, you can either work for multiple agencies and produce content for their clients, or offer your skills to businesses and website owners.
If you don't like writing, SEO copywriting is probably not
something you want to stay forever, as you are naturally limited by how much
you can write.
How much money can you make?
SEO copywriting rates vary depending on your experience, the
niche you write, and the type of writing you do. You can expect between $ 5 and
$ 2,500 per project.
Related resources
Best SEO Copywriting Courses
10. Sell Micro-SEO Services on Fiverr.
As you know, there are many different tasks to complete in
order to conduct an effective SEO campaign. That's a lot for one person, let
alone a team.
Some common tasks are:
- Advanced object audit
- Backlink creation
- Content writing
- Social media outreach
- Technical optimization
- Keyword Research
And more
Once you've mastered one part of this process, you can sell these micro-SEO services to companies in need.
For example, SEO agencies and individual website owners are
always looking for quality contractors to help run successful SEO campaigns .
There are several different ways to offer your services, but one of the most effective is Fiverr. Fiverr is usually overlooked as it is usually associated with cheaper work. However, you can offer additional sales for your packages and earn decent money for completing tasks.
The key to making money on Fiverr consistently is to
establish yourself as an expert in a specific field. You want to pick a task
you know you can complete and get solid ratings from your clients.
Fiverr (and other freelance sites like Upwork) can be very
helpful, for example:
You can quickly climb the rankings if you have a good job.
You can deliver work quickly and get paid quickly
There are an almost infinite number of leads you can tap
into
However, there is a limit to how much you can earn on
Fiverr. This is a great place to start your SEO career, but probably not a
platform you will want to use forever.
How much money can you make?
The gigs you offer on Fiverr start at $ 5, however you can
actually start earning by offering upgrades and higher tier packages. Some
freelancers earn between $ 2,000 and $ 3,000 per month.
Key findings
As you can see, there are many opportunities to offer your
services and make money with SEO.
By taking the time to learn SEO, you will acquire a valuable skill that you can use to start your own business or benefit any online project that you are a part of. You can easily answer the question: how do SEO companies make money?
Keep in mind that you don't need to be an expert to make
money with SEO. Once you've mastered the basics, applied what you've learned,
and achieved certain results, you can start making money.
There are many ways to learn how to make money online using SEO. Some of the easiest ways to get started is by listing your freelance SEO services on sites like Upwork, offering microservices on Fiverr, or starting selling your freelance SEO copywriting services.
At this stage, with more results and experience behind you,
you can further improve your skills by getting an SEO job at an agency or
company, or by starting your own business.
If you prefer the SEO services approach, you can start your own SEO agency and start attracting your big clients.
Your final SEO option is to create your own website or
customer-centric business. The most common approaches include:
Build a Popular Blog with Organic Traffic and Monetize
Through Ads and / or Affiliate Sales
Building a popular website ranking in search engines and
selling related physical or digital e-commerce products.
Building a popular SEO blog and teaching what you've learned
(and what works) with an SEO course.
SEO is a valuable skill that can help you find a new job,
start a business, or even generate a solid side income. The time and energy you
put into learning SEO will pay off for years to come.

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